Alternatives

Best Hotjar Alternatives in 2026

The best alternative to Hotjar is PostHog (scored 8.3/10 vs Hotjar's 7.1/10) because it scores higher on Value and Power and Transparency. We compared 2 alternatives across value, ease-of-use, power, and pricing transparency.

The best Hotjar alternative in 2026 is PostHog because it scores 8.3/10 vs Hotjar's 7.1/10, with higher marks in Value and Power and Transparency. We evaluated 2 alternatives on value, ease-of-use, power, and pricing transparency.

Why People Switch from Hotjar

Contentsquare transition uncertaintyNeed event-based analyticsNeed self-hosted option

Comparing against

Hotjar

Understand how users behave on your site

7.1

/ 10

#1

PostHog

Best Open Source AnalyticsTop Alternative

The open-source product analytics suite

8.3

/ 10

Value
9
Ease
6
Power
9
Better than Hotjar: Value (9 vs 7), Power (9 vs 6), Transparency (10 vs 6)
Lower than Hotjar: Ease (6 vs 9)
Free tier availableBest for: Developers wanting an all-in-one open-source analytics platform
#2

Mixpanel

Powerful, self-serve product analytics

6.6

/ 10

Value
7
Ease
6
Power
9
Better than Hotjar: Power (9 vs 6)
Lower than Hotjar: Ease (6 vs 9)
Free tier availableBest for: Product teams wanting deep behavioral analytics