Mailchimp Pricing Explained (2026)

Mailchimp offers a free tier and paid plans range from $13/mo to $350/mo (billed monthly). All-in-one email marketing and automation platform

Mailchimp starts at $13/mo with a free tier available. Paid plans range up to $350/mo. All-in-one email marketing and automation platform. Pricing independently verified as of March 2026.

All Plans

PlanMonthlyAnnualSavingsBillingLimits
FreeFreeFree--Flat250 contacts, 500 sends/mo, limited automations
Essentials$13$156/yr--Flat500 contacts, 5,000 sends/mo, email + chat support
StandardRecommended$20$240/yr--Flat500 contacts, 6,000 sends/mo, advanced automations
Premium$350$4200/yr--Flat10,000 contacts, 150,000 sends/mo, phone support

Pricing Calculator

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1255075100

Estimates based on published pricing. Usage-based plans are approximated. Verify with vendor for exact quotes.

Free Tier Details

Mailchimp Free Tier

Up to 250 contacts, 500 emails/month, 1 audience, basic templates, limited reporting

Hidden Costs & Things to Know

  • You need affordable pricing as your list grows (costs scale steeply)
  • You want a clean, simple interface (Mailchimp has become complex)
  • You prioritize deliverability above all else

Scoring Overview

Overall Score6 / 10
Value
5
Ease of Use
7
Power
8
Setup Friction
8
Migration Ease
5
Transparency
4
Last verified:March 2026Independently Verified

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Visit the official Mailchimp pricing page to see the latest plans and start with the free tier.

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