Loom
Loom Inc. (Atlassian)
7.6
Overall Score / 10
Grain
Grain Intelligence Inc.
7.3
Overall Score / 10
Our Verdict
Choose Loom if:
- —Remote teams replacing unnecessary meetings with async video
- —Product teams creating walkthrough and demo videos
- —Anyone wanting to explain things faster than typing
Choose Grain if:
- —Sales teams wanting to log meeting insights to CRM
- —Teams that share meeting highlights across the organization
- —Product teams documenting customer feedback from calls
The biggest difference: Loom is built for async video messaging and screen recordings shared across teams. Grain is built for meeting recording with AI highlights, searchable transcripts, and CRM-synced call intelligence.
Side-by-Side Comparison
| Criteria | Loom | Grain |
|---|---|---|
| Cheapest Paid Plan | $18/mo (Business)Source: Loom Inc. (Atlassian) pricing page → | $15/mo (Starter)Source: Grain Intelligence Inc. pricing page → |
| Free Tier | Yes 25 videos per person, 5-minute recording limit, 720p quality | Yes Unlimited meetings, AI notes, ~20 recorded meetings |
| Value for Money | 7 | 7 |
| Ease of Use | 10 | 8 |
| Feature Power | 6 | 7 |
| Setup Ease | 10 | 8 |
| Migration Ease | 7 | 7 |
| Transparency | 7 | 7 |
| Deployment | cloud | cloud |
| API Available | Yes | Yes |
| Platforms | Web, Mac, Windows, iOS, Android, Chrome extension | Web, Chrome extension |
| Compliance | SOC 2 Type II, GDPR | SOC 2 Type II, GDPR |
Feature Comparison
Feature Comparison Matrix
19 features compared · 18 differences
| Feature | Loom | Grain |
|---|---|---|
| Core | ||
| Auto-recording | None | Full |
| Comments and emoji reactions | Full | None |
| Highlight clips | None | Full |
| Instant sharing via link | Full | None |
| Password protection | Full | None |
| Screen + camera recording | Full | None |
| Shareable stories | None | Full |
| Speaker identification | None | Full |
| Topic tracking | None | Full |
| Transcription | None | Full |
| Transcriptions (50+ languages) | Full | None |
| Advanced | ||
| AI auto-enhancement (AI tier) | Full | None |
| AI meeting notes | None | Full |
| Custom vocabulary | None | Full |
| Engagement analytics | Full | None |
| Filler word removal (AI tier) | Full | None |
| Video editing (paid) | Full | None |
| Integrations | ||
| API Access | Full | Full |
| CRM integration | None | Full |
Pricing Comparison
Loom Pricing
25 videos/person, 5-min recordings, 720p, transcriptions
Unlimited videos, unlimited recording, 4K, remove branding, downloads
Auto-enhancement, advanced editing, filler word removal, auto meeting recaps
SSO, SCIM, advanced privacy, Salesforce, 99.95% SLA
Grain Pricing
Unlimited meetings, AI notes, ~20 recorded meetings
Unlimited storage, CRM integrations, team features
Advanced analytics, custom vocabulary, priority support
SSO, advanced security, dedicated support
Who Should Choose Which?
Who should choose Loom
Best for
- Remote teams replacing unnecessary meetings with async video
- Product teams creating walkthrough and demo videos
- Anyone wanting to explain things faster than typing
Avoid if
- You need full video editing capabilities
- You need live meeting recording and transcription
- You have strict data residency requirements
Who should choose Grain
Best for
- Sales teams wanting to log meeting insights to CRM
- Teams that share meeting highlights across the organization
- Product teams documenting customer feedback from calls
Avoid if
- You only need simple transcription (cheaper tools exist)
- You need to record non-video meetings
- You want self-hosted recording
Switching Guidance
Switching from Loom
Common triggers to leave:
- •25-video limit on free tier
- •5-min recording limit
- •Need live meeting features
Potential blockers:
- •Video library
- •Team sharing workflows
- •Embedded videos across tools
Switching from Grain
Common triggers to leave:
- •Need cheaper transcription-only tool
- •Need offline recording
- •Need broader platform support
Potential blockers:
- •Meeting history and recordings
- •CRM integration configuration
- •Team sharing workflows
Try Loom
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Try Grain
Start free — no credit card required